Case Study review on the Activision and Vivendi,Blizzard Merger. First, an introduction to the video game software industry is pertinent. Activision Blizzard, Inc. is an American video game holding company based in Santa Monica, California. Blizzard Entertainment, one of four divisions of Vivendi games, was the key ingredient for synergy between the two firms. Activision paid a good price. Get help on 【 Activision blizzard Marketing analysis Essay 】 on Graduateway Huge assortment of FREE essays & assignments The best writers! 3-8: The Activision Blizzard Merger In December of 2007 the merger of Activision and Blizzard was announced. 3-8: The Activision Blizzard Merger In December of 2007 the merger of Activision and Blizzard was announced. Mon, Dec 3rd 2007 4:28am — Mike Masnick. In this case, it increases supplier’s power. First, an introduction to the video game software industry is pertinent. Documents Similar To Merger Case Analysis. Essay on Activision Blizzard Merger Case Study Analysis 1646 Words | 7 Pages. CASE 3-8: The Activision Blizzard Merger In December of 2007 the merger of Activision and Blizzard was announced. Continue acquisition growth strategy by merging with Vivendi Games Eric Stevens Strategic Options "To be a world wide leader in the development, publishing and distribution of quality interactive entertainment software and peripheral products that deliver a highly satisfying Activision Blizzard is a and entertainment company that came to fruition in the year 2007 when two entertainment companies, Activision and Blizzard Games announced a merger. Blizzard Entertainment, one of four divisions of Vivendi games, was the key ingredient for synergy between the two firms. Both companies have been successful over the years, providing their audience with great products. The Activision Blizzard Merger In December of 2007 the merger of Activision and Blizzard was announced. First, an introduction to the video game software industry is pertinent. Think of five of the most popular video games in the world. STEPHEN BYRNE WITTMANN: Valuation and Financial Statement Analysis for Activision-Blizzard, Inc. (Under the direction of Dr. Victoria Dickinson) Activision-Blizzard (ATVI), a market-leading publisher and developer in the videogame industry, represents a fascinating case study … Essay Activision Blizzard Merger Case Study Analysis. Analysis Activision Blizzard’s $5.9 billion purchase of Candy Crush Saga maker King Digital Entertainment will alter the gaming industry in the years ahead. Unformatted text preview: {vii—5" BINUS umvmsuw Case 10: The Activision Blizzard Merger \_.Case 3~8:The Acthnsion Merger* Activision l'.nc., a leading developer and publisher for video game software for platforms such as Xbox, PlayStation, and Nintendo as well as personal computers, was considering a merger with Vivendi Games in 2007. from the the-studio-model-at-work dept. Activision Blizzard is a worldwide online, personal computer ("PC"), console, handheld, and mo bile game publisher of interactive entertainment. With nearly 500 million monthly active users in 196 countries, Activision Blizzard is the world’s largest standalone interactive entertainment company. Blizzard Entertainment, one of four divisions of Vivendi games, was the key ingredient for synergy between the two firms.